About

AI tools that help YouTubers research, write, and publish faster

Started as Morise in 2023. TubeMagic since January 2024.

Scripts generated
200K+
Building since
2023
Updates shipped
207

How we got here

  1. 2023

    Morise, an AI idea generator

    TubeMagic started as Morise.ai, an AI YouTube idea generator built by Priyam Raj. It grew to hundreds of users, including Fortune 500 companies and creators with millions of subscribers.

    The early Morise.ai app on a laptop
  2. 2024

    Acquired and renamed TubeMagic

    In January 2024, Matt Par acquired Morise and renamed it TubeMagic. Priyam stayed on to lead development, the team grew, and Matt shared it with his audience on Make Money Matt.

    The Morise acquisition on Acquire.com
    The acquisition announced on a billboard
  3. 2024

    From one tool to a full suite

    Through 2024 TubeMagic grew from scripts into a toolkit for the whole video: research, ideas, metadata, and thumbnails.

    • Video Titles
    • Descriptions
    • Tags
    • Video Ideas
    • Video Research
    • Keyword Research
    • Thumbnails
    • Community Posts
  4. 2025

    All in on the Script Writer

    By mid 2025 the focus moved to making the Script Writer the best there is: multiple inspiration videos for context, tone and structure matched to your channel, and a choice of the latest models.

    The TubeMagic Script Writer
  5. 2026

    TubeMagic inside your AI

    TubeMagic now works inside ChatGPT, Claude, Cursor, and other MCP clients, and premium models like Claude Opus 5.5, Claude Fable 5.1, and GPT-6 Astra are one click away in the app.

    • ChatGPT
    • Claude
    • Cursor
    • VS Code
    • Windsurf
    Explore TubeMagic MCP

Meet the team

Matt Par

Matt Par

CEO

Runs multiple YouTube channels, millions of subscribers between them.

Make Money Matt
Priyam Raj

Priyam Raj

CTO

Leads the technical team at TubeMagic and founded Vid.AI.

@priymrj
Read the changelogEvery release since the Morise days, month by month.